Eureka!

650CAD

54 x 35.8 in

Shot on film

2023



Eureka captures that exact moment of realization when something we've been searching for suddenly becomes clear, even though it's been right in front of us the whole time. I was going through a period of confusion and uncertainty, like an early quarter-life crisis, where nothing seemed to make sense. Riding city bikes alone became my way of trying to make sense of it all.

Then, during one of those rides, I stumbled upon a bench surrounded by lavender. It was like a lightbulb went off in my head. Not only did it inspire me to organize this shoot, but it also strangely gave me the answers to all the questions that had been bothering me. Months later, as I brought the concept to life, I realized that all the worries I had before were now in the past, like a tiny Gatorade bottle in the rear view mirror